Whether you’re indie or traditional, one thing is for sure: cross-promotions tend to generate higher success rates than solo promotions. All promotions can be useful, but if you get an opportunity to join other authors in something, heed this advice, then jump in. Advice to heed: Are the authors similar in genre to yourself? Some… Read More
In an earlier post all about author newsletters, we mentioned that you can grow your mailing list exponentially by doing a newsletter cross-promotion with other authors. So in this post we’re going to show you the whys and hows of that promotion. Let’s jump in. Authors can do all kinds of things to grow their… Read More
Why you need an author newsletter. “Aw man, not another thing I need to setup and run. I’m already too busy trying to manage the other hundred things and profiles I was told I needed.” Sound familiar? When we tell an author they need a newsletter, the whine response tends to be pretty high.… Read More
If you’re a published author, you know how intense launching a book can be. If you’re not yet published, wait for it, it’s coming. 🙂 There are tasks every author should be doing up to a year in advance of releasing their book, then there’s six months, five, four, three, two, one, three weeks, two,… Read More
Let’s talk about something most authors really love to do, and that’s a cover reveal. The What: Cover reveals tend to happen when an author has a new book coming out and wants to build some pre-launch excitement by revealing the new book’s cover. Cover reveals can be extravagant events involving bloggers and giveaways, to… Read More
Ah, Twitter. You’re a pesky nuisance to some and a lifeline to others. No matter how you feel about using this hot social platform, the truth is that conversations are happening 24/7 on Twitter, and your readers are participating. If you’ve already made the leap and are active on Twitter then the hashtag is for… Read More